Where Europe's Business Leaders Connect
05-07 May 2026, Cologne, Germany
Meet the People Who are Shaping the Future of Business Applications
Connect with Microsoft executives, Regional Directors, MVPs, and 3,000+ attendees from Europe's leading companies at the continent's premier BizApps event.
European Attendees
Business leaders from across Europe
Sponsors & Exhibitors
Industry-leading companies
Microsoft Executives
Including Regional Directors & MVPs
Business Leaders
CXOs, managers, and decision makers
Meet Microsoft executives, Microsoft Regional Directors, and MVPs
The European BizApps Summit is the perfect opportunity to meet executives, program leaders, and top managers from Microsoft, as well as managers and engineers from other Business Applications vendors and consultancies. You can also expand your professional network via one-to-one conversations with Microsoft Regional Directors and Microsoft MVPs.

Gurkan Salk
GM, Head of Product Copilot for Sales, Service and Finance, Microsoft

April Dunnam
Principal Cloud Advocate (Power Platform)

Henry Jammes
Principal Program Manager Lead, Power CAT – Microsoft Copilot Studio

Marco Casalaina
VP Products, Core AI and AI Futurist at Microsoft
Meet business leaders and tech visionaries
Top business leaders and tech visionaries from all over the world are joining the European BizApps Summit in Cologne. This event gives you the chance to hear from industry experts, network with senior leaders, and learn how to create winning strategies for your organization's digital transformation. You will make many interesting connections who may become your future customers or partners.

Stefan Weisenberger
Global Vice President at SAP

Claire Edgson
Microsoft Digital Customer Experience CTO, Europe at Capgemini

Gunther Tantner
Head of IT / CIO at Porsche Consulting

Agnes Molnar
Microsoft Regional Director, CEO Search Explained
Meet more than 90 Sponsors and exhibitors
The European BizApps Summit offers a unique opportunity for our sponsors to present their product and services to a European audience, and to reach new partners and customers. At the same time, attendees get the chance to find out first-hand how new and emerging Business Applications technologies can be used today, what the best practices are, and what products and services can further improve their business. The European BizApps Summit combined expo hall, with 90 Sponsors and exhibitors, is a melting pot that brings together businesses, deciders, doers, and visionaries.




Meet 3000+ attendees from all over Europe
European BizApps Summit attendees work for the major European companies and organisations. Of these, 50% come from the DACH region (Germany, Austria, Switzerland), 20% from the Benelux region (Belgium, Netherlands and Luxembourg), 10% from the UK, 10% from the Nordic region (Sweden, Denmark, Norway and Finland), and 10% from other European countries. Moreover, 60% of attendees have a business role (CXOs, managers, business users) and 40% are techies (architects, developers, IT professionals).

Engaged Audience
Attendees actively participating in key discussions

Networking Opportunities
Expanding professional connections across industries

Live Sessions
Industry leaders sharing insights on digital transformation

Q&A and Workshops
Interactive sessions with hands-on learning experiences
Ready to Rock On?
Join Europe's most influential business applications community. Where connections become collaborations, and conversations become career-defining opportunities.
Limited seats available • Ticket prices will increase over time